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Business Development Consumer Insights/Media Innovations (R1010564) in Plymouth Meeting, PA at IQVIA™

Date Posted: 2/14/2018

Job Snapshot

Job Description

At IQVIA, we look for the very best people, and then give them meaningful work to do. We don’t simply think about careers, we think about contributions.

Those who choose to work with us are joining a recognized global leader — a company uniquely positioned to help clients make the most of market opportunities and respond to challenges that affect global healthcare. We’re committed to blending industry expertise and advanced technology to deliver the most accurate perspectives and in-depth analytics on healthcare dynamics.

To join IQVIA means you’ll be part of a worldwide organization where one person can make a difference, and where collaboration and innovation rule. Our people are creative and client-focused. They are among the best and brightest in the industry. And they bring a broad range of expertise to the table. Our people are analysts, statisticians, software engineers, consultants, sales leaders, marketing and product managers, and more.  The key to our success is our people, whose experience, talent, commitment and diversity set the standard for the health information industry.

Total Rewards:

We invest in people through a range of initiatives in compensation, benefits, and learning and development, and we strive to create an environment where our employees are challenged, empowered and can flourish.

Role Purpose:

Develops new business for a Consumer Insights, Marketing Effectiveness and Media Innovations Center of Excellence.  Providing the business expertise and sales acumen to identify & assist in the development and management of new revenue opportunities focused on media targeting and measurement.

Ideal candidate will have operational and business development and/or media planning/buying experience in the areas of digital media, audience targeting and measurement.  Knowledge of the pharmaceutical category is ideal.


Principal Accountabilities:

  • Achieves growth & revenue targets for assigned product through a consultative sales approach that solves client business issues.
  • Proactively strengthens in-depth knowledge of product and its application within a client’s enterprise.
  • Participates with Account Directors to establish account planning strategy as it relates to assigned product area.
  • Responsible for partner management activities such as media campaign set-up, documentation creation and maintenance, QA, performance reporting, and billing reconciliation with key media and programmatic partners
  • Own relationships with programmatic buyers and decision-makers, from the trading teams to the C-level
  • Collaborates with Customer Team to target and validate opportunities for assigned customers / territory.  Interfaces with customer at all levels.
  • Creates and presents client proposals that result in winning sales. 
  • As necessary, identifies and manages resources to develop proposals that position IQVIA capabilities & solutions to customers. Monitors delivery, implementation, and customer satisfaction.
  • Seeks “starburst” opportunities within existing customers to grow revenue opportunities across the IQVIA suite of offerings.
  • As part of the sales process, gathers market and client intelligence and provides strategic feedback to Marketing, Consulting, Service, and Sales to strengthen offerings and capture additional business.

Minimum Education, Experience, & Specialized Knowledge Required:

Bachelor’s degree or equivalent and a minimum of eight (8) years relevant sales or account management experience.  Possesses knowledge of key marketplace issues for the pharmaceutical industry and related businesses.  Deep knowledge of one or more IQVIA specialty products along with subject matter expertise relating to client business processes that are improved by the IQVIA solution. Familiar with IQVIA offerings and  account management.


Additional Requirements:

Must be a superior and successful sales person, have excellent presentation and writing skills, act with a sense of urgency, and be able to work both independently and within a team environment. 

Deep knowledge of digital media (video ad serving, ad viewability, current marketplace, website dynamics, programmatic advertising and audience targeting).  Demonstrable experience working with buy platforms and partners such as Pulsepoint, Oracle, LiveRamp, and others


Must have successful experience identifying and closing new business opportunities and developing positive relationships at all levels of client management and within IQVIA sales, consulting and marketing teams. Must be revenue driven, knowledgeable, consultative, a problem solver, customer focused, creative, resourceful, fast & flexible, team player, organized, and an effective negotiator.


IQVIA is an Equal Opportunity Employer. We cultivate a diverse corporate culture across the 100+ countries where we operate, celebrating and rewarding teamwork and inclusiveness. By embracing our differences, we create innovative solutions that are good for IQVIA, our clients, and the advancement of healthcare everywhere.


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Job ID: R1010564